Minerva launched its new international markets portfolio

Minerva launched its new international markets portfolio

17/12/2012

Minerva, has been working to promote the Greek Mediterranean diet in the international markets, through traditional and high quality products it offers.


On October 2012, MINERVA  launched its new international product portfolio!  The new product line consists of 5 olive oil variants, 3 feta cheese variants, 2 cheese spreads and 2 spreads.


MINERVA remains the true ambassador of Greek nutrition, widely recognised and always answering to consumers’ needs. And as a true ambassador, it deserved a grand launch!


There couldn’t be a better place, for MINERVA revealing its “new (international) face”, than the world’s no.1 food exhibition, SIAL, which took place in Paris, from 21 to 25 October 2012.

In that global food marketplace gathering, visitors had the chance to see for the first time our brand new packages as well as taste Minerva high quality products including our two new cheese spreads, Feta Cheese and sun dried tomato and Feta Cheese and strained yogurt, which are here to add a creamy twist to traditional cheese appetizers.

Minerva was at Hall 7 G120 with a truly magnificent stand welcoming and introducing every vistitor to the traditional elegance of its products.